📌 Google Ads Management Case Study: How We Drove 1.29M Clicks & 89K+ Conversions with $15M in Ad Spend at Bateman Collective
Google Ads Strategist | PPC Specialist | Since 2019
I help businesses and agencies grow fast with performance-driven Google Ads strategies. With 5+ years of hands-on experience in high-budget ad environments, I specialize in:
🔍 Google Ads Management (Search, Display, YouTube, Shopping)
📈 Campaign Scaling & Optimization
💡 Conversion Tracking Setup
🧠 AI-Powered Copywriting & Bidding Automation
🛒 E-commerce, Local & Lead Gen Campaigns
🏢 Client Overview
Company: Bateman Collective
Industry: PPC Marketing Agency (USA)
Role: Google Ads Manager (Team Member)
Accounts Managed: 1000+ Active Clients
🎯 Project Objectives
- Manage and scale Google Ads accounts across multiple industries
- Improve CTR and conversion rates while reducing wasted spend
- Collaborate with internal teams for strategic performance optimization
- Maintain high ROI for diverse campaigns with large-scale budgets
📊 Key Performance Results (Past 12 Months)
| Metric | Result |
| Ad Spend | $15,000,000+ |
| Total Clicks | 1,290,000+ |
| Impressions | 73,400,000+ |
| CTR | 1.75% |
| Conversions | 89,000+ |
| Clients Served | 1000+ |
✅ My Contributions at Bateman Collective
- Managed high-volume Search, Display, and YouTube ad campaigns
- Set up and optimized conversion tracking, audience targeting, and custom bidding strategies
- Conducted detailed account audits to increase ROAS and lead quality
- A/B tested ad copy, landing pages, and campaign structures
- Reduced cost-per-click (CPC) and increased conversion rates at scale
Delivered insights via regular reporting to help clients grow profitably