Facebook Ads Management Case Study: 3X ROAS for a Local Cleaning Service in Atlanta with Automated Lead Generation
I help local businesses grow fast with performance-driven Facebook advertising. With over 5 years of experience managing paid campaigns, I specialize in:
🎯 Lead Generation with Facebook Instant Forms
⚙️ CRM Integration & Lead Automation
📞 Call-Driven Ads for Local Services
📈 Pixel Optimization & Retargeting
🤖 AI Tools for Ad Creative + Automation
🏢 Client Overview
Client: Dependable Window Cleaning
Industry: Professional Cleaning Services
Location: Atlanta, Georgia, USA
Service Period: 3+ Months
Website: https://www.atlantawindowcleaning.net
🎯 Project Objectives
- Generate qualified leads through Facebook Lead Forms
- Drive more phone calls and service bookings from local customers
- Increase website traffic from targeted Facebook campaigns
- Automate lead capture directly into Google Sheets & HubSpot CRM
💼 Services Provided
- 🔍 Audience Research & Targeting (Atlanta-area homeowners & businesses)
- 🧠 AI-Generated Ad Copy & Visuals
- 📤 Setup of Facebook Instant Lead Forms
- ⚙️ CRM Workflow Integration with Google Sheets & HubSpot
- 🔁 A/B Testing & Weekly Optimization
- 🛠 Retargeting Ads for Website Visitors & Engagers
📊 Key Results (Last 3 Months)
| Metric | Performance |
| 💰 Ad Spend | $3,000+ |
| 📥 Qualified Leads | 100+ |
| 🌐 Website Visits | 700+ |
| 📆 Direct Bookings | 5+ via Facebook ads |
| 🎯 Targeted Reach | 50,000+ people in the Atlanta area |
| 📈 ROAS (Return on Ad Spend) | 3X+ |
✅ Impact on Business
- Increased brand awareness in Atlanta’s residential cleaning market
- Delivered a steady pipeline of quality leads
- Improved response time with automated HubSpot lead sync
Helped the client gain direct bookings and long-term customers